Explore practical approaches to member onboarding that go beyond the welcome email
First impressions matter—and in today’s competitive membership landscape, a strong onboarding strategy can make all the difference in member retention and long-term member engagement. Join AXC’s April program speaker, Christi Beatty, CAE, Vice President of Chapter Services & Member Engagement with the Associated General Contractors of America, as she explores practical approaches to onboarding that go beyond the welcome email including how to engage members from day one and map the first-year journey. Whether you're building an onboarding program from scratch, or refining an existing one, this session will offer actionable ideas to help your members feel seen, supported, excited to get connected, and stay involved.
About the Speaker
Christi Beatty, CAE is the Vice President of Chapter Services & Member Engagement with the Associated General Contractors of America (AGC), Christi focuses on creating partnerships, connecting people, driving engagement, and building teams. Her previous roles spanned membership, marketing, and communications, including time as a staff member with AGC’s Georgia Chapter. As a strong communicator and champion for improving the customer experience, Christi excels at leading people and coaching teams that embrace collaboration and celebrate diverse ideas.
